Powerboat-World.com
 
 
News Home Video Gallery Newsletters FishingBoating Features Photo Gallery Sail-World Australia Australian Cruising
Sail-World Australia Australian Cruising MarineBusiness-World
Sail-World.com : Integrity strikes a chord with Baby Boomers
Integrity strikes a chord with Baby Boomers


'Brett Flanagan from Integrity'    Jeni Bone    Click Here to view large photo

With an awesome show special of last year's prices and some $50,000 in extras thrown in, Integrity Motor Yachts enjoyed great interest and solid leads for its new 380 Sedan during the 2013 Sanctuary Cove International Boat Show.

'We have heaps of leads and a bunch of trials planned for after the show,' says Brett Flanagan *** at Integrity, 'As well as working with a lot of boats that people are looking to trade in. That's great for us. We'll be disappointed if we don't sell four boats from the show.'

People who order an Integrity 340 Sedan or 380 Sedan at the show will receive the Platinum Pack extras list valued at over $50,000, absolutely free.

With 2012 pricing on the 380 Sedan of $449,000 and the additional $50,000 in options, Flanagan says the offer is too good to refuse, and many couples and families are looking to take advantage of that.

380 Sedan -  .. ©   Click Here to view large photo


'We work with the sales premise that life is short, it's not a rehearsal. A lot of our customers are Baby Boomers who are looking for an all-rounder boat they can enjoy as a couple, or with the grandkids. They realise they're not getting any younger, and a boat is on their 'bucket list'. This boat is the ideal in terms of space, handling, fuel economy and usable space. It's equal to a 45 footer in terms of space. It really works. We've had no negative feedback at all.'

380 Sedan with flowing indoor outdoor layout -  .. ©   Click Here to view large photo


In four years since Integrity came to the market, Flanagan and his team have sold 33 boats, with an additional 21 currently on order - both stock and sold boats.

Integrity positions itself as the best value displacement boats on the market, with unmatched local warranty and service support. The brand is committed to the ethos of making cruising more accessible and affordable for everybody, from entry level boaties, old timers and the budget conscious.

'I designed the kind of boat my wife and I would like to own, and it seems to have found its niche,' says Flanagan. 'The Integrity range of boats was created with the Australian market and climate specifically in mind. Boaties will greatly appreciate not only the low purchase price and running costs of these vessels but also the high quality of workmanship and finish of the interiors. A high quality FGI gelcoat system is used to create an easy to look after finish that also looks sensational.'

380 Sedan spacious saloon -  .. ©   Click Here to view large photo


Manufactured in China to strict quality control measures, complete with Australian government accredited marine surveyor living on the premises and overseeing operations, including daily inspections, the Integrity range are an exceptional choice for those considering boating as their leisure activity.

'Our boats are perfect for all ages, especially Baby Boomers and above, with full 360 degree walk around decks and a side door beside the helm station for easy three step access to the jetty or pontoon, without having to jump at all – great for single-handed operation.'

Particularly with the Boomer market, price is a distinguishing factor. 'They are after a deal,' acknowledges Flanagan. 'They also want economy and they get it with what must be the best coastal cruising boat around. But they are also discerning and know quality when they see it. They want the best.'

More at www.integrityboats.com.au


by Jeni Bone

  

Click on the FB Like link to post this story to your FB wall

http://www.powerboat-world.com/index.cfm?nid=109895

1:12 AM Mon 27 May 2013GMT


Click here for printer friendly version
Click here to send us feedback or comments about this story.

Click for further information on
2013 Sanctuary Cove International Boat Show

Related News Stories:

27 May 2013  A decade of excellence - Maritimo on show at SCIBS
27 May 2013  Sanctuary Cove final day wrap up - sales success!
26 May 2013  Sanctuary Cove Int'l Boat Show - The boats on day 3
26 May 2013  Sanctuary Cove Int'l Boat Show - Interview with Boat Books Australia
26 May 2013  Sanctuary Cove International Boat Show - Interview with Navionics
26 May 2013  Sanctuary Cove Int'l Boat Show: Pictorial - Faces and places of day 3
26 May 2013  Sanctuary Cove Int'l Boat Show: Pictorial - The view from above
26 May 2013  Horizon PC60 is far and away the Belle of this Boat Show
26 May 2013  New Maritimo S50 destined to be popular - SCIBS release
25 May 2013  Sanctuary Cove International Boat Show - Jeni Bone reports on Day 3
MORE STORIES ...






Power Boat News



Abbot Point onshore disposal by Great Barrier Reef Marine Park Authority,










Great Barrier Reef plan released for comment by Queensland Minister for Environment,










Brisbane Boat Show begins *Feature by Jeni Bone,












































Southport Yacht Club’s annual Sail Past and Blessing of Fleet Ceremony
Gosport Grand Prix of the Sea finale to decide P1 champions
Camper & Nicholsons Yachts presents the Sagitta 42
GT15 and GT30 European Championships - Jelf takes to the podium twice
Marine Rescue crew saves cruiser in trouble in rough conditions
XCAT Series gets set to conquer another continent in 2015
Dangerous conditions for boaters on most of NSW coast
2014 Mandurah Boat Show - Third largest boat show in Australia
2014 Gold Coast International Marine Expo - Eye on the big picture
Mediterranean Grand Prix - Powerboat racing heavyweights head to Ibiza
Mediterranean Grand Prix - World Aquabike stars all set
Antarctic sea-level rising faster than global rate
Powerboat champions gear up for Honda RYA Youth RIB National final
Andrew Scott joins Superior as General Manager *Feature
2014 Gold Coast International Marine Expo - Fastest Jet Ski ever built
Best Birthday Party ever at Southport Yacht Club! *Feature
‘Hall of Fame’ status for Empire Marina *Feature
Girl power all set for Nottingham powerboat racing action
Cowes to Torquay Race 2014 - Intense activity in preparation
Fort Lauderdale International Boat Show - 13 things to See and do
Australian Offshore Superboat Champ - 15 Superboats in Coffs Harbour   
European première for Belize 54 Daybridge at Cannes Yachting Festival   
‘Fish Friendly’ accreditation for Sanctuary Cove Marina   
Plethora of Powerboat racing action this weekend   
Vicsail Boat show Open Day at Rushcutters Bay   
Marine15 - prospectus available online now + VIDEO *Feature   
Southport Yacht Club achieves Clean Marina certification + VIDEO *Feature   
Port Kembla Volunteers bring in 75 metre monster from 5nm offshore   
Gold Coast Int'l Marine Expo - Make every moment one to remember   
Dangerous conditions for boaters from Queensland border to Sydney   
4x4 Outdoors Show and Fishing and Boating Expo - Busy opening day   
Summerland 40 LR named Boat of the Year   
More new boats brand Brisbane Boat Show as a spectacular showcase   
Xiamen Int'l Boat Show 2014 moving to a new home   
Yamaha inspires students to succeed   
NSW EPA supports Marina Industry Environmental Accreditation   
Powerful Yanmar 12AY Diesel Series revealed   
Buy a slice of Solar Sailor history *Feature   
Swan celebrates sales success *Feature   
4x4 Outdoors Show and Fishing and Boating Expo on the horizon   


For this week's complete news stories select    Last 7 Days
   Search All News
For last month's complete news stories select    Last 30 Days
   Archive News







Sail-World.com  


















Switch Default Region to:

Social Media

Asia

Australia

Canada

Europe

New Zealand

United Kingdom


http://www.sail-world.com/event_images/image/Twitter_logo_small.png   http://www.sail-world.com/event_images/image/RSS-Icon.png

United States

Cruising Northern

Cruising Southern

MarineBusiness World

PowerBoat World

FishingBoating World

 

Contact

Commercial

News

Search

Contact Us

Advertisers Information

Submit news/events

Search Stories/Text

Feedback

Advertisers Directory

Newsletter Archive

Photo Gallery

 

Banner Advertising Details

Newsletter Subscribe

Video Gallery

Policies

 

 

 

Privacy Policy

 

 


Cookie Policy

 

 



This site and its contents are © Copyright TetraMedia and/or the original author, photographer etc. All Rights Reserved.  Photographs are copyright by law.  If you wish to use or buy a photograph contact the photographer directly.
XLXL NEW PBW
LocalAds   DE  ES  FR  IT