New Groupe Beneteau 2019-20 models announced at Cannes Yachting Festival
by Groupe Beneteau 11 Sep 2019 02:15 PDT
10-15 September 2019
Groupe Beneteau new models 2019-20 announced at Cannes Yachting Festival © Groupe Beneteau
With the start of the 42nd Cannes Yachting Festival, Groupe Beneteau is announcing the launch of 34 new models from the Boat Division's 12 brands for the 2019-2020 season. These 58 motor and sailing yachts are on display at the boat show, including 12 world premieres.
During the press conference held today, Jérôme de Metz, Chairman and CEO, confirmed: "My role will be to unite the Group's teams around an ambitious shared project. Over the past three months, we have first put in place a dynamic executive management committee, with Christophe Caudrelier as Deputy CEO Operational Excellence, Gianguido Girotti as Deputy CEO Product Strategy for all the Group's brands, Corinne Margot heading up Human Resources and Communications, and Jean-Paul Chapeleau, the longstanding head of the Jeanneau and Prestige brands, who has agreed to share his vast experience with us". He added that this leadership team is working on the Group's new strategic project, which will be presented in 2020.
Product offering further strengthened, reflecting Groupe Beneteau's commitment to consolidating its leading position on its markets
To further enhance the selection of models offered by its various distribution networks across all its market segments, Groupe Beneteau has committed around €40 million each year for the past three years for an in-depth renewal of its product offering. These investments are already delivering benefits, because more than half of the 200 models offered by its 12 brands are less than three years old. Gianguido Girotti, Deputy CEO Product Strategy, presented his approach built around the House of Brands concept.
"The Beneteau Group is the only builder in the world to offer such rich and deep ranges. My aim is to continue developing our brands and their market shares thanks to a fine-grained brand architecture, effectively targeted product investments and efficient distribution networks", explained Gianguido Girotti.
New models announced at Cannes Yachting Festival
Motor yachting, a highly diverse segment on which Groupe Beneteau has strong positions.
BENETEAU
Swift Trawler 41
Monte Carlo 52
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LAGOON
SIXTY 7
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MONTE CARLO YACHTS
MCY 66
MCY 70
MCY 76
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PRESTIGE
PRESTIGE 420
PRESTIGE 420 S
PRESTIGE 590 S
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Dayboating and express cruising, core market segments, are undergoing a transformation.
BENETEAU
Gran Turismo 32
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JEANNEAU
Merry Fisher 695 SERIES 2
Merry Fisher 695 Marlin SERIES 2
Merry Fisher 1095 Fly
Cap Camarat 12.5 WA
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DELPHIA
BluEscape 1200 Fly
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FOUR WINNS
Vista 355 Coupé
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SCARAB
Scarab 285
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GLASTRON
GTD 240
GTD 245
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WELLCRAFT
162 Fisherman
402 Fisherman
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In the sailing segment, the leading brands offer complementary models.
BENETEAU
First Yacht 53
Oceanis 30.1
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JEANNEAU
Sun Fast 3300
Sun Loft 47
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LAGOON
SIXTY 5
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EXCESS
Excess 12
Excess 15
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