by Kate Duryea
The Australian International Marine Export Group (AIMEX) launched today a significant publication to market the Australian marine sector internationally.
The fifth edition of the Australian Marine Export Industry Directory is the largest publication yet at more than 100 pages with a print run of 3000.
AIMEX is a non-profit, private sector marine organization representing more than 100 members covering all aspects of the recreational and light commercial boating industry.
AIMEX Chief Executive Mary Anne Edwards described the Directory as a ‘who’s who’ of the industry with information on members, their areas of expertise, overviews of the Australian industry and updates on new Australian marine products on the world market.
'This glossy colour publication is highly sought after by international marine executives, media and those seeking to do business with Australian companies,' said Ms Edwards.
'We experienced strong demand in 2007. The Directory is distributed to international buyers, media, through Austrade’s worldwide offices and to industry groups with a contribution from Austrade’s CEO Peter O’Byrne.'
The Australian Marine Export Industry Directory is also available at leading boat shows attended by AIMEX and its members. Through 2008, AIMEX will have a presence at shows in Europe, the United Arab Emirates, Asia and the US including the Dubai International Boat Show, China International Boat Show, IBEX and METS in Amsterdam.
'Many international buyers are impressed by the wide range of world-class innovation and expertise within the Australian marine sector. Our members span the industry with boat and ship builders, construction materials, boat show organisers and government members, hardware and accessories, electronics, engines and propulsion specialists, marina builders and equipment, marine services, sails and rigging experts.'
AIMEX represents some of Australia’s most successful and experienced marine companies providing products and services around the world. For a copy of the Australian Marine Export Industry Directory, please contact AIMEX on firstname.lastname@example.org or view the AIMEX website on www.aimex.asn.au